Alex Lim is a Senior Human Factors Design Engineer at Apple, where they currently apply their expertise. Previously, Alex served as a User Experience Researcher at Google and Blue Cross and Blue Shield of Illinois, among other roles in academic and tech environments. They have also held several adjunct faculty positions in psychology departments at various colleges, enriching their impact in education. Alex earned a PhD in Cognitive Psychology and Human Computer Interaction from Iowa State University, along with a Master's and Bachelor's degree in psychology from California State University.
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