Eric Seidner

Eric Seidner (赛人杰) is a seasoned professional with two decades of experience in Asia and fluency in Mandarin. Currently serving as the China Retail Commercial Country Manager at Apple, they previously held various leadership roles at companies including Summergate Fine Wines & Spirits, The Coca-Cola Company, and TMRC Impact, where they specialized in business development and marketing strategy. Eric founded an educational venture focused on teaching English and culture to Chinese students and has collaborated with leading brands such as Unilever and Nestle throughout their career. They have also achieved a WSET Level 3 certification with distinction.