Laura Crooke

Laura Crooke is a seasoned professional with extensive experience at Apple since October 2005, currently serving as a Senior Manager and New Store Openings Manager Mentor. In this role, Crooke is responsible for the operational setup of new stores, ensuring alignment with company standards. Previously, as a New Store Opening Merchandising Mentor, Crooke inspired teams to enhance merchandising efforts, leading to increased accessory sales. Crooke's experience also includes operational planning and event execution, mentoring new team members, and managing inventory standards. Prior to Apple, Crooke worked as a Visual Manager at American Eagle Outfitters, overseeing store operations and customer service standards. Crooke earned a Bachelor's degree in Sociology from California State University, Northridge.