Lexi (Xizi) Zhang is a mobile attribution and growth expert with nearly 8 years of experience in mobile marketing. Currently, they serve as the Client Strategist Manager at Apple, leading the AppsFlyer CSM Team and focusing on supporting gaming advertisers. Lexi previously held roles as CSM Team Leader at AppsFlyer and Business Partnership Manager at Cheetah Ads, among other positions. Lexi holds a Bachelor’s degree in Broadcast Journalism from 天津财经大学 and a Master’s degree in Business Interpreting from the University of International Business and Economics.
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