Paul Arroyo is a passionate publicist focused on the customer experience throughout the buying process. They served as a Supervisor at Starbucks from 2010 to 2022 and were the principal owner of Paula by OP during the same period. In 2022, they took on the role of Lead Creative at Apple. Paul is currently pursuing a degree in Advertising at the Instituto de Mercadotecnia y Publicidad. They believe in the power of social media and the importance of company interaction with followers.
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