Pete Figel

Pete Figel is an Associate Creative Director at Apple, specializing in storytelling, creative direction, and product communication. With a background that includes roles as a writer and creative director at various prestigious agencies, they have contributed to major campaigns for brands like Farmers Insurance and Honda. Pete earned a Bachelor's degree in Marketing and Political Science from Saint Mary's University of Minnesota and has extensive experience in film, video, and retail marketing. Their career includes significant stints at TBWA\Media Arts Lab and Y&R Chicago, making them a seasoned professional in the creative industry.