Ritica Tyagi

Ritica Tyagi is a seasoned professional in customer experience, insights, and product analytics, currently serving as a Manager in Insights Analytics at Apple, where they focus on building data-informed solutions to enhance customer experiences. Previously, Ritica held various roles, including Consultant in Digital Analytics at Infosys Consulting, where they developed measurement frameworks and user behavior insights to optimize digital journeys. They also worked as a Digital Marketing Analyst at adidas, analyzing consumer behavior and enhancing marketing campaigns. Ritica earned a Master of Business Administration (MBA) in Marketing from KJ Somaiya Institute of Management Studies & Research.