Gina Gancheva

Gina Gancheva has a diverse work experience in various companies and roles. Gina started their career as a Policy Analyst at the Center for Education Reform in 2003. Gina then worked as a Law Clerk at Pesner Kawamoto Conway from 2005 to 2006. Gina joined Concentrance Consulting Group in 2006, where they worked as a Business Analyst II and later as a Consultant I & Project Manager until 2008. In 2009, they interned as an MBA Marketing Intern at Church & Dwight, focusing on Marketing in Women's Health & Personal Care. Gina continued their journey at Church & Dwight, Co., Inc. as an Assistant Product Manager - Arm & Hammer Cat Litter from 2010 to 2011 and later as an Associate Product Manager - Arm & Hammer Cat Litter from April 2012 to July 2012.

Following their time at Church & Dwight, Gancheva joined Applegate in 2012 as a Senior Associate Product Manager. Gina supported the Frozen Business and the total Brand Team on analytics, campaign support, and innovation management. Gina then progressed to become a Brand Manager, overseeing the category mix, driving year-over-year growth, and managing the launch of various unique products/line extensions. Gina was eventually promoted to the role of Senior Brand Manager, managing a substantial product portfolio and achieving sales growth, particularly through the implementation of the Mission-based Regenerative Agriculture Initiative. Currently, they are serving as the Director of Brand Management at Applegate, responsible for overseeing a large product portfolio and leading a team to achieve strategic sales plans and financial management objectives.

Gina Gancheva's education history begins in 1996 when they attended East Brunswick High School. Gina graduated from high school in 1998 with a diploma in Honors/General Studies. Following this, they pursued their undergraduate education at Rutgers University, where they studied Political Science & Spanish from 1998 to 2002. Gina Gancheva received their Bachelor of Science degree upon graduation. After a few years, they decided to further their education by pursuing an MBA in Marketing and Management at Rutgers University - Newark. Gina completed their MBA program from 2008 to 2010.