Cathy Ding

Cathy Ding is currently a Manager of Business Development at AppLovin, where they focus on in-app growth and performance-driven strategies in the ad tech industry. With over five years of user acquisition and user growth experience across top media agencies, Cathy has cultivated strong business relationships with direct clients and leading media partners. They previously served as a Senior Analyst at AppLovin and held various positions in customer success at Nativex. Cathy earned a Master of Arts in Digital Asset and Media Management from King's College London and a Bachelor of Science in Business Administration from Jinan University.