Dessire U.

Dessire U. currently serves as the Marketing Team Lead and Demand Generation Manager at Appsmith, leading Google Ads strategy to attract high-intent users. Previously, Dessire held the position of Senior Content Marketing Manager, developing content strategies at Appsmith and collaborating closely with various teams to create technical content. At Strapi, experience included managing content marketing and social media strategies, while a role as Content Reviewer at Medusa involved editing technical articles for quality and SEO optimization. As Founder & CEO of Chinchilete, Dessire established a sustainable fashion marketplace that incorporated social impact initiatives. Earlier work includes copywriting and marketing communication roles, as well as educational program coordination and English teaching in various institutions. Dessire holds an MBA in Digital Marketing Strategy from EMLV and a Bachelor in Clinical Psychology from Universidad Rafael Landívar.