Gina Newman is an experienced professional in the field of App Store Optimization (ASO) and digital marketing, currently serving as the ASO & App Performance Director at Apptimizer since 2019, where strategic client collaboration focuses on enhancing mobile game and app visibility across the Google Play Store and iOS platforms. Prior roles include SEO & ASO Specialist at Shopify from 2017 to 2019, where analytics and marketing partnerships drove user funnel optimization, and Organic Growth & ASO Lead at Tekma.io from 2015 to 2017, leading A/B testing efforts and providing growth recommendations. Earlier experience as an On-page & Off-page SEO Lead at Fiverr involved keyword research and campaign optimization, and education includes a Bachelor of Arts in Economics with Marketing from New York University.
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