Fred Reynaud

As the Chief Revenue Officer at Apto, Fred is responsible for developing the growth strategies and revenue generation processes required to scale the business. Along with driving alignment between sales, operations, marketing, and finance, he monitors and streamlines activities across the revenue cycle from customer acquisition, initial engagement, and onto success. In a career spanning 30 years, Fred has assembled and developed high-performing sales and service groups, dedicated channel partnerships, and strategy teams at large OEMs (Original Equipment Manufacturers) and ISVs (Independent Software Vendors).