Ealing Ng

Director of Business Development at Aptoide

Ealing Ng has over 12 years of experience in the gaming, video live streaming, and social apps industries. In 2010, they began their career as an Overseas Operations Manager at Beijing Kunlun Tech Co Ltd (SZ:300418), where they were responsible for the KPI of new user acquisition/content creation and monetization for a gaming group voice chat app. In 2013, they moved to Changyou.com (China) as a Marketing Director, where they were responsible for the KPI of new user acquisition for a video live streaming app. In 2016, they returned to Beijing Kunlun Tech Co Ltd (SZ:300418) as an Overseas Operation Director for a video live streaming app, and in 2017 they became the Deputy Director of Operations at BIGO LIVE. In 2018, they joined Netease Games as an Overseas Operations Director, where they managed the 1st biggest offline Esports tournament in the Philippines in 2019 and created the first multi-game esports tournament brand. In 2021, they became an Independent Consultant, consulting on gaming/video live streaming/social apps industry as well as mobile payments in the market of SEA/Latin America/Europe/North America. Currently, they are the Director of Business Development at Aptoide, where they partner with top game developers and publishers to help them distribute games effectively in the market of Europe and US, as well as establishing brand awareness of Catappult among the Chinese game industry.

Ealing Ng obtained a Bachelor's degree in English Language and Literature/Letters from Yan'an University between 2004 and 2008.

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