Ron Sims

Ron Sims is a seasoned sales and business development professional with extensive experience in the technology and horticultural sectors. Currently serving as the Western US Regional Technical Sales Manager at Arborjet since May 2020, Ron specializes in developing sales strategies, customer engagement, and data analysis to enhance performance. Previously, Ron held roles at Starcom Computer Corporation as ERP Director of Sales & Delivery, achieving notable sales milestones and introducing innovative products, and as Director of Sales, where Ron built high-performing teams and established strong market presence. Ron's earlier experience includes leadership positions at Garden State Growers and Color Spot Nurseries, focusing on sales management, business growth, and strategic forecasting. Educational credentials include degrees from Penn State World Campus and Orange Coast College, alongside a Mastering Sales Program from Northwestern University's Kellogg School of Management.