Jeff Baker

Jeff Baker is a seasoned marketing professional with extensive experience in leadership roles within the food service industry. Jeff served as Vice President of Marketing and Advertising, Brand Experience, and Category Management at Buffalo Wild Wings from July 2018 to August 2024. Currently, Jeff holds the position of Chief Marketing Officer at Arby's since August 2024. Previous roles include Vice President of Brand Advertising and Content at Arby's Restaurant Group, Inc. from January 2014 to July 2018, and Vice President, Account Director at 22squared from February 2005 to September 2013. Jeff holds an MBA in Marketing from Georgia State University and a BBA in Marketing from the University of Georgia, along with a notable academic experience at the University of Pittsburgh during the Summer 2001 Semester At Sea.