Joanna Simon

Joanna Simon is a seasoned professional in digital marketing and project management, currently serving as Vice President and Account Director at Archetype since December 2019. In this role, Joanna leads projects for prominent clients such as HARMAN, Capital One, VMware, and Coursera, while also co-leading the creative technology team. Prior experience includes serving as Senior Producer at Sanborn, where Joanna managed projects for clients like Conde Nast and IBM, and as a Producer at The Heads of State, overseeing multiple projects for high-profile brands such as The New York Times and Target. Joanna co-founded Skout Media LLC, contributing to both business operations and creative strategy for a variety of clients. Educational background includes a BA in Art History from Brandeis University and an MFA in Creative Writing from Rosemont College.