Archive
Rumi Easter is an experienced sales professional with a strong background in enterprise sales, currently serving as the Enterprise Sales Director at Archive since February 2025. Prior to this role, Rumi held the same position at Crossing Minds from August 2023 to February 2025. Rumi's career began as an Account Executive at Smartling, progressing through positions at AlphaSense and Datagen, where Rumi was an Enterprise Account Executive. Rumi's educational foundation includes a Bachelor of Science in Economics from the University of Rochester, completed in May 2018.
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Archive
Archive automates e-commerce digital marketing workflows with two products:(1) Archive App (AA) is a digital asset manager built for modern digital marketers. App automates the collection and metadata labeling of all your brand's social content (including ephemeral stories) and automates the workflow to convert and distribute this content asoptimized advertising creative across your favorite retention marketing and media platforms. (2) Archive Communities (AC) automates a brand's influencer seeding program to drive impressions and generate affiliates.