Werner Pastula is an experienced professional in brand strategy and design, currently serving as the Abteilungsleiter for Markenführung und Design and stv. Kommunikationschef at SWR since 2007. With a background that includes roles as a member of the ARD Markenboard and co-leader of its initiative, they have actively participated in brand development and communication strategies across various media platforms. Werner also shared their expertise as a guest lecturer on event marketing at Popakademie Baden-Württemberg. Their career reflects a strong commitment to innovation and knowledge transfer in the fields of marketing and communication.
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