Helen Lu

Helen Lu is an accomplished retail professional with extensive experience in boutique management and eCommerce. Currently serving as a Senior Boutique Manager at Aritzia since January 2021, Helen previously held various managerial roles within the same company, including Associate Manager and Store Manager. Prior to that, Helen worked at OAK + FORT from June 2015 to October 2020, where the roles included Managing Director and Ecommerce Manager. Helen holds a Bachelor's of Business Administration with a focus on Marketing and International Business from the Beedie School of Business at Simon Fraser University and also studied at WU (Vienna University of Economics and Business) in 2008.