Simone L.

Simone L. is a seasoned professional in digital strategy and eCommerce, currently serving as the Sr. Director of Digital Strategy & App at Aritzia since October 2022, where responsibilities include overseeing eCommerce, Omni-Channel Capabilities, and Performance Marketing. Prior to Aritzia, Simone held several senior roles at Nike from September 2017 to September 2022, including Sr. Director of eCommerce Strategy & Business Operations and Strategy Director for Global Marketplace, contributing to the company's marketplace leadership and developing comprehensive strategies for direct-to-consumer and wholesale segments. Earlier experience includes a role as Manager of Production Planning at Fast Retailing, leading multiple garment product lines, and internship positions at notable companies such as GQ Magazine and Bergdorf Goodman. Simone holds an MBA from MIT Sloan School of Management and a BFA from Parsons School of Design - The New School.