Anne-Sofie Bechmann

Anne-Sofie Bechmann serves as the Digital Marketing Manager at Arla Foods since October 2023, where responsibilities include developing and executing integrated digital campaigns across various media to drive customer engagement and retention. Prior to this role, Anne-Sofie worked as a Project Manager at Deloitte, focusing on targeted email campaigns, and as a CRM & Marketing Automation Specialist at Roland DG EMEA, where multi-step B2B lead nurturing programs were designed to enhance customer acquisition and retention. Previous experience includes a Digital Project Manager position at Hiscox Assurances France, where online performance analysis and SEO optimization were key achievements, and a Market Researcher role at Carsat Pays de la Loire, notable for implementing successful email automation campaigns. Anne-Sofie holds a Master's degree in Digital Strategies from ESD - École Supérieure du Digital and a Bachelor's degree in Marketing and Communications from ISEGCOM, along with a High School Diploma in Linguistics, Marketing, and Economics from Knord.