Lewis Daniel currently serves as the Head of Modern Trade for Arla Foods in the UAE, overseeing a team of 40 in the Modern Trade sales division since June 2011. In addition to this role, Lewis leads the Customer, Category, and Shopper/Trade Marketing teams across the UAE, Oman, and Qatar. Previously, Lewis held key positions such as the Account Controller for Morrisons and Co-ops, with P+L responsibility for a £320m business unit, and various managerial roles at Tesco, where Lewis was recognized as the Arla Business Executive of the Year. Before joining Arla Foods, Lewis gained experience as the Store Manager at Suits Direct, focusing on sales, customer service, and team leadership. Lewis completed education at Salesian College RC from 1997 to 2002.
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