Li Wu

Li Wu has a diverse work experience, with roles in finance and operations spanning various companies. Their most recent role is as Head of Finance for Armada, starting in March 2023. Prior to that, they were a Founding Member at The F Suite and StartupExperts. They also held the positions of CFO & Ops at Frameplay and ACME Technologies Inc. Li Wu has further experience as Head of Finance & Analytics - China at PayPal, Sr. Finance Manager at eBay, and Senior Manager at KPMG. Their career began as an Associate at Macquarie Group.

Li Wu has a diverse education background. Li obtained a degree in Computer Engineering (with Honours) from UNSW. Li also completed a Masters of Commerce with a focus on International Business from UNSW Business School. In addition, Li Wu attended Stanford University for an Executive Program in Stanford Certified Project Management. Li also participated in a Masters of Commerce - Business Exchange program at The University of British Columbia. Li Wu has several certifications, including a Google Ads Certification, The Trade Desk Edge Academy Certified, and being a member of the CSU Chico Digital Marketing Advisory Council. Li is also a UNSW Founders Mentor and an advisor at East China Normal University. Li Wu holds a Certified Information Systems Security Professional (CISSP) certification, as well as certifications in Project Management Professional (PMP) and Six Sigma Green Belt (CSSGB).