We are an everyday wear, slow fashion brand for women. We are an e-commerce brand and we believe in creating beautiful, wearable and chic clothing for women. Women who are busy and on the go and want to look effortlessly stylish and who also are mindful of their choices in terms of our environment. 

We are a slow fashion brand because we manufacture in small units, at a local factory in Mumbai, India. Most of our pieces are handmade and we use conscious fabrics in our clothing. We work on drop system and only do a few drops per year. Our aim to make conscious fashion more accessible and raise awareness towards taking more responsible steps for our environment.

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