Edward Burke is a Boston-based marketing professional with extensive experience in demand generation, marketing operations, and analytics, primarily in B2B SaaS environments. Currently, Edward serves as the Senior Manager of Global Lead Management Capabilities at Arrow Electronics, following roles such as Director of Demand Generation and Marketing Operations & Analytics at Harvard Business Publishing Corporate Learning and Director of Marketing Operations & Analytics at InterWell Health. Edward holds a Bachelor of Science in Management Information Systems from the University of Massachusetts Lowell and a Certificate in Business Analytics from Harvard Business School Online, in addition to a Certificate in Human Factors from Tufts University. Edward is also Marketo and Demandbase certified, with a strong focus on digital transformation and marketing technologies.
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