Darcy Hayer

Business Analyst | Sales & Service

Darcy Hayer is a skilled Business Analyst with experience across various sectors, currently employed at Article since November 2021, focusing on building impactful dashboards for eCommerce KPIs. Prior to this role, Darcy served as a Lean Business Analyst at Best Buy Canada, where analytical insights and cross-departmental collaboration led to significant business process improvements. With a background as a Project Accountant/Analyst at Best Built Construction Group, Darcy streamlined accounting workflows and contributed to substantial sales growth. An earlier role as an SEO Analyst at Yes Wellness involved enhancing user experience and executing effective digital marketing strategies. As the founder of FeelingSuccess, Darcy demonstrated entrepreneurial skills by driving substantial website traffic and creating engaging content. Educational credentials include a Certificate in Business Analysis from The University of British Columbia and a Bachelor's Degree in Accounting from Kwantlen Polytechnic University.

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