Jl Needham

JL Needham is a seasoned entrepreneur and executive, currently serving as Cofounder and Chair of Ascendant Brands since October 2020, where the focus is on acquiring and repositioning category-leading brands in direct-to-consumer and retail channels. As Cofounder and Chair of Skale Strategy since 2012, JL Needham has launched and exited multiple ventures within Amazon’s marketplace, including the notable BuyBoxer. Previous roles include Strategic Advisor and Amazon GM at Sifted, with responsibilities in M&A and product strategy, and Senior Manager of Partnerships at Google, contributing to significant projects including Google Book Search and Google Earth. Earlier career positions involved editorial and marketing roles at Congressional Quarterly, ebrary, and Cambridge University Press.