Pete Manning is a Senior UX Architect and Designer at Asda, with over 25 years of experience in digital media. They are skilled in creating accessible and engaging digital experiences, effectively balancing user and stakeholder needs. Since joining Asda in 2013, Pete has played a crucial role in the company's digital transition away from Walmart, leading UX initiatives and mentoring team members. Previously, as an Information Architect and Usability Specialist at twentysix, they collaborated with numerous clients to develop effective site architectures and usability solutions. Pete holds a BA (Hon) in Creative Music Technology from Barnsley College.
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