Richard Baker is a customer and data insight expert currently serving as a Customer Experience Insight Manager at Asda. With a Master's degree in Social Research from the University of Leeds, Richard previously held positions in various organizations, including as a Research and Insights Analyst at Magnet Ltd, where they enhanced customer engagement through comprehensive insights. Their background also includes experience as a Playworker with Leeds City Council and as a bartender, which has contributed to their strong interaction skills and ability to create engaging environments. Richard's early education includes A Levels in History, Politics, and Maths from Roundhay School and a Bachelor's degree in History from the University of Birmingham.
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