Uttara Parikh is an accomplished professional with extensive experience in e-commerce, marketing, and business development. Currently serving as the Promoter at Ashima Ltd. since December 2020, Uttara leads the textile business and is focused on scaling the processing unit. As Chief Marketing Officer at BannerBuzz US since August 2016, Uttara has been instrumental in driving data-driven decision-making and has played a vital role in scaling the company from nearly $10 million in revenues. Previous entrepreneurial endeavors include serving as CEO of a stealth startup in home decor and apparel from April 2018 to September 2022, and co-founding Wish Want Wear, where Uttara significantly expanded the company’s market presence in the UK. Additional roles include advisory positions for startups, leadership at Flipkart, and foundational experience as CEO and Founder of Adventrix Technologies. Uttara holds an MBA from London Business School, as well as degrees from prestigious institutions including the University of California, Berkeley, and the London School of Economics.