We’re the largest and most sustainable brewer in Singapore, and we’ve been brewing the best beers and brands since 1931.

We’re home to Tiger Beer, the world’s fastest growing premium beer that was born in Singapore. Since then, we’ve gone on to expand our portfolio of premium beer and cider brands like Heineken®, Guinness, Strongbow, Archipelago craft beer, and low- and no- alcohol beers.

Our entrepreneurial mindset and commitment to innovation and excellence lets us stay ahead of ever-changing consumer trends while protecting the planet and making sustainability and corporate responsibility an integral part of what we do.

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We Are Asia Pacific Breweries Singapore. We Are HEINEKEN.

Asia Pacific Breweries Singapore

Asia Pacific Breweries Singapore's headquarters in Singapore, Singapore

The Singapore office focuses on mechanical engineering support and technological innovation within the region.

Singapore

This department focuses on developing and implementing marketing strategies that drive product visibility and sales in retail environments.

Trade Marketing

This department focuses on developing and maintaining the brand strategy and messaging to enhance brand recognition and customer loyalty.

Brand Management

This department manages internal and external communications, including public relations and promotional activities.

Corporate Communications

This department manages the financial processes and services within the organization.

Finance Operations

This department is responsible for managing the sales process and ensuring effective sales strategy execution.

Sales Operations

This department oversees the processes involved in brewing and production to ensure high-quality beverage creation.

Asia Pacific Breweries Singapore

Org chart

Teams

Trade Marketing

Brand Management

Corporate Communications

Finance Operations

Sales Operations

Brewing Operations

Offices

Asia Pacific Breweries Singapore

Org chart

Teams

Trade Marketing

Brand Management

Corporate Communications

Finance Operations

Sales Operations

Brewing Operations

Offices

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