Bart Vos

Director Digital Product & Digital Strategy

Bart Vos holds extensive experience in digital product management and strategy across various organizations. Currently serving as the Director of Digital Product & Digital Strategy at ASICS Digital since September 2023, Bart oversees digital strategy, product design, and consumer insights. Previously, as the Head of Digital & E-commerce Product at LeasePlan from September 2019 to September 2023, responsibilities included leading product teams in enhancing digital customer experiences and managing e-commerce initiatives. Bart also held managerial positions at Detailresult Groep and Capgemini Nederland, focusing on digital and e-commerce strategies. Educational qualifications include a Bachelor and Post Bachelor degree in Business Administration from NCOI Business School and a Bachelor's degree in Education from Hogeschool Alkmaar.

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