Ethan C. is a Senior Product Marketing Manager at ASML, specializing in product strategy and global management in the semiconductor industry. With over 17 years of experience at ASML, KLA-Tencor, and Cypress Semiconductor, Ethan has demonstrated expertise in technical marketing and customer engagement, sustaining over 90% market share among top semiconductor accounts. Ethan successfully launched a next-generation SEM inspection system and has a strong background in value-based pricing, market penetration strategies, and cross-functional leadership. They hold an M.S. in Materials Engineering.
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