Sanne L.

Sanne L. is a User Experience Research Lead at ASML, with extensive experience in user and customer experience strategy across various sectors including technology, non-profit, and agriculture. Prior roles include Lead of New Product Innovation at Lovevery, where product innovation strategies were developed to improve parent and child experiences, and Owner & Principal Consultant at Centrum Strategy, focusing on UX/CX/EX innovation for global brands. Sanne also served as Director of Customer Strategy at Indigo, enhancing user engagement through cross-functional teams, and as a researcher at St. Jude Children's Research Hospital, establishing a team to drive donor engagement for a major organization. Educational qualifications include a Master of Arts in Anthropology from the University of Memphis and a Bachelor of Business Administration in Tourism Management from Breda University of Applied Sciences.