Isabelle Castang is an experienced International Product Manager currently with Asmodee since July 2023. Prior to this role, Castang served as a Licensing Product Manager for electronic games at ZANZOON from October 2019 to July 2023, overseeing licensing products for renowned franchises such as Pokémon, Harry Potter, Disney, and Friends. Castang began as a Junior Product Manager at ZANZOON, responsible for product development, packaging, consumer testing, and marketing plan creation in collaboration with licensees. Additional experience includes a position as Development Product Manager Assistant at La Française des Jeux for a brief period in 2019, focusing on communication and promotional campaigns. Castang holds a Master of Science in Marketing and Brand Management and a Master of Management from ICN Business School, along with a Baccalauréat with Honors from Lycée Camille Claudel.
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