Maxime Genetet

Maxime Genetet is an experienced marketing professional currently serving as Responsable Acquisition at Asphalte since February 2022, where responsibilities include developing targeted acquisition strategies across multiple channels and optimizing campaign performance metrics. Previous roles include Growth Manager at Laguiole Online, Lead Generation Manager at Studio Bleu, and Growth Manager for a French Political Party. Maxime has a strong background in driving e-commerce sales, managing lead generation campaigns, and implementing acquisition funnels. A Growth Marketing Consultant at LiveMore, Maxime focused on mobile app growth and user engagement. Earlier experiences include Business Developer at Eatwith and Relationship Manager at FrenchFounders. Maxime holds a CXL Growth Marketing Program certification, an MSc in International Business from SKEMA Business School, and a Bachelor's degree in Economics and Finance from Université catholique de Lille.