Atika A.

Atika A. is an experienced Senior Account Manager specializing in Paid Media at Assembly Global, with a history of successfully managing and growing SEM and Facebook client accounts since July 2014. Notable achievements include generating an 185% year-over-year revenue increase for a not-for-profit client and facilitating upselling strategies, such as introducing Criteo for enhanced sales tracking. Previous roles include Associate Account Director at Performics Canada and Search Specialist at Momentum Advanced Solutions, where Atika demonstrated expertise in campaign strategy, optimization, and client communication. At Catalyst Canada, management of SEM campaigns for Fortune 1000 clients was a key focus, alongside roles that involved tracking SEM budgets and supporting PPC account optimization. Atika holds a BA (Honours) in Communication Studies from McMaster University, a Business Diploma in Advertising from Sheridan College, and began studies in Mass Communication at the American College of Dubai.