Will Robinson is a seasoned digital marketing professional with extensive experience in leading cross-channel media strategies for both B2B and D2C clients. Currently serving as Group Director at Assembly Global since April 2022, Will previously held roles as Senior Account Director and Account Director, where responsibilities included managing full funnel media strategies. Prior to Assembly Global, Will worked at ForwardPMX and The Search Agency, focusing on digital media strategies and paid media management. Will has a background in digital marketing management with a strong foundation in analytics and strategic planning from earlier positions, including Digital Marketing Manager at The United States Gold Bureau and Project Manager at Commemorative Brands, Inc. Will holds a Bachelor of Arts in Philosophy and Economics from Bates College and has also studied at the University of Melbourne.
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