Assertive Yield B.V.
Kritika Chadha is a seasoned professional with extensive experience in client and customer success roles within the technology and advertising sectors. Currently serving as a Senior Client Success Manager at Assertive Yield B.V. since September 2025, Kritika previously held the position of Publisher Success Manager at Blockthrough and worked as a Customer Success Manager at ShareChat. Additionally, Kritika has managed over 30 accounts as an Account Manager at Gaana, following experience as a Business Development Manager at Taptica and a Customer Success Specialist at Pointific Digital Private Limited. Early career endeavors include a Business Analyst internship at shopeling.com and an internship at Tata Consultancy Services Limited. Kritika holds a Bachelor's degree in Computer Engineering from Dronacharya College of Engineering, earned between 2012 and 2016.
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Assertive Yield B.V.
Assertive Yield is a global company created by publishers for publishers. Our suite of solutions, including Yield Manager, Yield Intelligence, and Yield Optimization, utilizes powerful script to provide you with data from all revenue sources and optimize your revenue and user experience. With AI-driven features like: revenue predictions, real-time alerts, dynamic flooring, layouts, web ad mediation, A/B/C testing and more, you can unlock your full revenue potential. Empower yourself with an all-in-one Revenue Management tool with more than 11 solutions that provide transparent, agile, and scalable revenue optimization!