Valderson Rodrigues is a marketing professional with extensive experience in marketing automation and digital marketing. As Co-Founder and CEO of Alegria de Menina Ecommerce from January 2017 to January 2022, Valderson focused on administrative tasks while managing marketing automation and creating promotional visuals for various platforms. Currently serving as a Marketing Automation Specialist at Assertive Yield B.V. since August 2024, Valderson previously held the role of Digital Marketing Specialist - Leader of Marketing Automation at UNISUAM from December 2018 to March 2022, overseeing the implementation of Hubspot's marketing automation tools. Additionally, Valderson worked at Bowe | B2B as a Senior Marketing Automation Specialist, leading operations in marketing and sales tools integration. Earlier experiences include an internship at Multiterminais and a brief role as a Press Advisor for Rock in Rio 2017. Valderson holds a Bachelor's degree in Media Studies from Universidade Federal Fluminense and an MBA in Digital Marketing from Centro Universitário IBMR, along with graphic design training.
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