Roberto Catinelli

Roberto Catinelli is an experienced professional currently serving as the Digital & CX Manager at Astara Switzerland since August 2022, where responsibilities include leading agile-driven digital projects and enhancing the digital customer journey through CRM initiatives. Prior to this role, Roberto was the Brand Marketing Manager at Stellantis from July 2019 to July 2022, focused on developing brand strategies for Abarth and the Fiat 500e, overseeing model launches, and managing advertising budgets. Additionally, Roberto held positions at FCA Fiat Chrysler Automobiles Switzerland, including Product Marketing Manager and Demand & Sales Planner Manager, where responsibilities encompassed product life cycle management and sales forecasting for the Fiat 500 Family. Early career experience includes roles as IT Project Manager at Finsoft srl and Junior Project Manager at GE. Roberto holds a Master's degree in Business and Management Engineering from Politecnico di Torino, complemented by an Oxford Digital Marketing program and an Erasmus project in Bilbao.