Abdullah Irfan

Abdullah Irfan is currently a Performance Marketing Manager at HelloFresh, with a robust background in driving impactful PPC campaigns across various platforms including Google Ads and Meta Ads. Previously, Abdullah served as a PPC Lead at Astera, where they achieved significant increases in lead generation and conversion rates. Their extensive experience includes co-founding an e-commerce consultancy and working as a Project Trainee at Unilever. Abdullah holds a Bachelor of Business Administration from the Institute of Business Administration, demonstrating a strong foundation in business management.