Astra Sweets adds flavour to the confectionery sector. From our plants in Turnhout (BE), Harlingen (NL) and Nijkerk (NL), we bring delight to consumers in over 25 countries with our delicious sweets. We mainly develop and manufacture private label products, but also have a number of strong brands in our portfolio, including Frisia. Within 3 product categories: gums, mallows and UFOs, we capitalise on trends and develop new ones ourselves, in order to give clients every opportunity and to surprise consumers. Innovation, quality and service play a major role in our organisation.

Consumer Goods

Food & Beverage

Manufacturing

Retail

Astra Sweets

Astra Sweets' headquarters in Turnhout, Belgium

Ronald Luyckx

Karen van Gompel

Marc Brouwers

Evelien Vangeel

David V.

Michiel Lanslots

Kelly V.

Annick Verbist

Tine Heymans

The Technical Operations team at Astra Sweets ensures the seamless production and innovation of our confectionery products across our plants in Turnhout (BE), Harlingen (NL), and Nijkerk (NL). This team is responsible for maintaining and optimizing the electrical and instrumentation systems, enhancing process reliability, operating and overseeing the production lines, managing projects, and ensuring high standards of equipment maintenance and operation. Their expertise supports our commitment to quality, innovation, and service, contributing to the delight we bring to consumers in over 25 countries.

Technical Operations

The Commercial and Coordinative Team at Astra Sweets is responsible for managing and streamlining the overall commercial operations and planning processes. This team ensures efficient production scheduling, continuous improvement in operations, and effective stakeholder coordination. They maintain the flow of communication and logistics, ensuring that production aligns with market demands and customer needs, thereby supporting Astra Sweets' commitment to innovation, quality, and service in the confectionery sector.

Commercial and Coordinative Team

The Human Resources team at Astra Sweets focuses on fostering a positive workplace environment and ensuring that the organization attracts, develops, and retains top talent. This includes managing recruitment, employee relations, performance management, benefits administration, and payroll. They work closely with other departments to align HR strategies with the company's business goals and maintain compliance with employment laws and regulations.

Human Resources

The Marketing and Communication team at Astra Sweets is responsible for developing and implementing strategies to promote the company's private label products and strong brands, such as Frisia. This team works collaboratively to manage employer communication, enhance brand visibility, engage with consumers, and identify new market opportunities. By aligning innovation, quality, and service, they effectively capitalize on industry trends and introduce new ones, ensuring a delightful consumer experience across all markets.

Marketing and Communication

The Research and Development team at Astra Sweets, consisting of roles such as R&D Product Developer, R&D Staff/Senior Advisor, Research and Development Manager, and R&D Specialist, is dedicated to innovating and enhancing the company's confectionery offerings. They focus on creating new flavours, textures, and products within the gums, mallows, and UFOs categories, capitalizing on current trends while pioneering new ones. Their work ensures that Astra Sweets continuously delivers high-quality and appealing products to delight consumers and meet client demands.

Astra Sweets

Org chart

Teams

Technical Operations

Commercial and Coordinative Team

Human Resources

Marketing and Communication

Research and Development

Offices

Astra Sweets

Org chart

Teams

Technical Operations

Commercial and Coordinative Team

Human Resources

Marketing and Communication

Research and Development

Offices

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