Ana Pires, PhD, is a Global Product Leader at GE Healthcare, where they lead a holistic SEO strategy that significantly boosts organic traffic. Previously, Ana held positions as Senior Global Marketing Manager and Global Product Marketing Manager at Abcam, focusing on digital marketing initiatives across various global markets. They have also worked as a Strategy Lead for SEO at AstraZeneca, driving digital strategy and patient engagement. Ana earned a PhD in Cardiovascular Sciences from Faculdade de Medicina da Universidade do Porto and is currently pursuing a Master's degree.
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