Rita Ribeiro Silva

Rita Ribeiro Silva is currently the Omnichannel Manager for Portugal, Belux, Austria, and Israel at AstraZeneca, where they develop and implement omnichannel strategies to enhance customer satisfaction and drive business growth. Previously, Rita held roles as Head of Digital Marketing at Liberty Mutual Insurance, Digital Marketing Manager at EDP, and Online Communication Manager at Vodafone, gaining extensive experience in digital marketing and project management across various industries. Rita earned a Master’s Degree in Management with a major in Marketing from Nova School of Business and Economics, complementing their solid educational background with practical expertise in digital advertising and brand management.