Saskia Bax

Saskia Bax is an experienced professional with a diverse background in digital project management, marketing, and e-commerce. At ANWB from January 2017 to July 2020, Saskia served as Digital Project Manager, focusing on enhancing member value in the leisure domain through customer needs analysis and optimization of customer journeys. As a Marketing Manager, efforts included transitioning the B2B media portfolio to online platforms and branded content partnerships. Prior experience includes roles as a Lifestyle Segment Marketer at Orange, where responsibilities encompassed developing a white label e-commerce site for women, and various positions at AstraZeneca as Digital Manager for Respiratory & Immunology and Vaccines & Infectious Diseases. Additionally, Saskia worked as a Product Market Manager and Market Manager for KPN, overseeing e-commerce activities within the consumer market from May 1998 to April 2000.