Sin Kah Yeow

Sin Kah Yeow is an accomplished professional with extensive experience in marketing and operations management. Currently serving as Chief of Staff and VP of Group Marketing at Astro since October 2019, Sin oversees comprehensive marketing strategies for OTT applications. Prior to this role, Sin was Director of Operations at Siskom Pte Ltd, responsible for business operations, including P&L and HR. Sin has a background in new business strategies as the Assistant Vice President at Astro Malaysia Holdings Bhd and has held various positions at Celcom Axiata Berhad, focusing on brand management and marketing initiatives. Sin’s career began at Ericsson (M) Sdn Bhd as a Customer Solution Manager. Educational credentials include a Master’s Degree in International Business from the University of Wollongong and a Bachelor’s Degree in Software Engineering.