Alex West is an experienced marketing analytics professional with a strong background in process improvement and business intelligence. Currently serving as a Marketing Analytics Manager and previously as a Process Improvement Manager at Asurion since September 2019, Alex has also worked as a Business Intelligence Analyst at ServiceSource and as a Business Management Associate at General Mills, where responsibilities included generating reports and analyzing the General Mills portfolio for Walmart's eCommerce team. Alex's early career includes a summer internship at L'Oréal, focusing on operational efficiency in manufacturing, and leadership as Vice President of Pi Beta Phi Fraternity for Women. Academic qualifications include a Bachelor's degree in Industrial Engineering from the University of Arkansas, completed in 2017.
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