Michael Chen

Director Marketing

Michael Chen is an experienced marketing professional with over a decade of expertise in leading marketing strategies and campaigns. Currently serving as the Director of Marketing at ASUS since July 2010, Michael oversees a team of over 30 members, focusing on integrated marketing campaigns for ROG, ASUS's premium gaming brand in China. Previously, as Associate Global Marketing Director, Michael managed top and profitable products in the premium segment through effective marketing collateral and global campaigns. Prior experience includes a tenure as Senior Account Executive at Ogilvy & Mather, providing PR services to esteemed brands such as DIAGEO and Nike, and an internship at Ogilvy Public Relations Worldwide, where Michael was recognized as Outstanding Intern of the Year in 2007. Michael holds a Bachelor's degree in Journalism and Communication Studies from Fu Jen Catholic University.

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