Wayne Coetzer is a seasoned professional with extensive experience in the retail and consumer electronics sectors. Currently serving as the Consumer Business Director for ASUS in South Africa and the SADC region since October 2025, Wayne has held significant roles in previous organizations, including Merchandise Executive at Pepkor Lifestyle overseeing Incredible Connection and Hifi Corp from October 2020 to October 2025, and Buyer at Incredible Connection from September 2014 to October 2020. Earlier career positions include Key Account Manager - Retail at Tarsus Technologies and various buyer roles at Hifi Corp, along with serving as Branch Manager at Ellerine Holdings. Wayne's expertise encompasses computing accessories, printing, and supplies, alongside extensive management experience.
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